⌕ Grounded in real audience signals

Will anyone actually want it?

Drop your product link. We read what real people already say on Reddit, Hacker News & the web, score your idea across 8 dimensions, and show you the audience to test — in 30 seconds, before you build.

3 free checks · no signup · grounded in what real people actually say — not AI guesses.
Minutes
not weeks, to a first read
8–10
distinct personas per panel
Grounded
in your real data, with citations
1 skeptic
on every panel, by default
The problem

Most ideas don't fail because they were bad.

They fail because no one understood the audience early enough to fix them cheaply. Real research takes weeks and a budget you don't have — so it happens once, too late. The cheap alternative, asking a chatbot "would people like this?", just tells you what you want to hear.

Grounded in real data

Upload reviews, surveys, or transcripts and personas echo how your actual users talk — every trait cited back to its source.

Diversity over consensus

A realistic spread of opinion with minority and dissenting views preserved — never flattened into one agreeable voice.

Calibrated against reality

Confidence on every output, with optional back-tests and real-human calibration so you learn exactly how far to trust it.

How it works

From "I have an idea" to "here's how they react" — in one sitting.

1

Describe your audience

Type a market in plain language, pick a template, or upload real data.

2

Review the panel

Edit, prune, or add the proposed personas, then save your panel.

3

Run a study

Add an idea, design, copy, or price. Results return in under a minute.

4

Read & iterate

Get themes, objections, and recommendations — then re-test and diff.

Honest, not agreeable

A real audience disagrees. So does yours.

Every panel ships with a built-in skeptic and surfaces objections, confusion, and dissent instead of averaging them away. Each reaction shows its reasoning and grounding, and every result carries a confidence level — so you know exactly how far to trust it.

Always-on skepticReasoning shownConfidence on every resultGrounded with citations
TW
Tom Whitfield
Skeptic / devil's advocate
"I've done meal kits. Chopping someone else's onions in a box isn't convenience."
Kept as a dissenting view, not averaged into the score — the signal you'd otherwise miss.
Who it's for

Built for everyone who has to guess what the audience wants.

Founders & indie builders

Validate or pivot fast, with no research budget.

"I killed a bad direction in 20 minutes and found a better angle."

Product managers

De-risk roadmap and pricing bets before you build.

"I walked in with audience reactions, not opinions."

Marketers & growth

Sharpen positioning, naming, and offers against segments.

"I narrowed five taglines to one before spending on ads."

UX & design researchers

A fast first pass to focus expensive real studies.

"I formed hypotheses, then validated the sharp ones with real users."
Early access

Join the waiting list.

We're opening Know Your Audience in batches. Register now to claim your spot — registered users get selected first for the next pricing step and early credits.

Free to register · no credit card · selected by batch

Stop guessing what your audience wants.

Build your first panel and run a study in the next five minutes — free.